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Articles • Search Engines • Social Media
10 Twitter Accounts for Local Search Advice
May 17, 2013 • Kevin Webster
Free advice on ranking your website well for local search can be worth its weight in gold — if you get it from the right sources. Here are 10 Twitter accounts to keep up to date on how local search is working, and learn from ... Read More »
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Articles • Search Engines
PPC Ads: Analyzing the Bing Yahoo! Alliance
May 13, 2013 • Melissa Mackey
For the past three years, pay-per-click advertisers on Microsoft’s Bing have enjoyed distribution across both Bing and Yahoo! This is thanks to the Bing Yahoo! Search Alliance, which enables advertisers to use one ad platform for both search engines. While Google is still the king ... Read More »
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Articles • Search Engines • Social Media
10 Press Release Tools
May 6, 2013 • Sig Ueland
A press release can get the word out about your business. There are many online tools to help you create and distribute a press release for little or no money. Here is a list of press release tools. There are tools to help you write a ... Read More »
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Articles • Search Engines
How to Make your Local Website More Findable
May 3, 2013 • Andy Curry
If you’re attempting to make your website findable on search engines, the keywords you use are critical to your success. Let’s say you are a dentist in Los Angeles practicing general dentistry, Invisalign teeth straightening, and dental implants. For those three services, the amount of keywords ... Read More »
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Articles • Conversion • Search Engines
10 Books on Local Website Marketing
May 2, 2013 • Kevin Webster
Getting people to your website can be as important as getting them through your front door. Here are ten books that can assist you in optimizing an effective local website that drives traffic, online and off. How To Get to the Top of Google+ Local and ... Read More »
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Articles • Search Engines
How to Remove Ripoff Report Pages Via SEO
May 1, 2013 • Chris Silver Smith
Companies and individuals are becoming increasingly aware that their reputations are dependent on the first page of results when people search for their names on Google and Bing. Unfortunately, sites like RipoffReport.com and others often leap abruptly into visibility for name searches, embarrassing those affected ... Read More »
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Articles • Platforms • Search Engines
14 Tools for Local Search
April 16, 2013 • Sig Ueland
If you are a local business, you need to be where people are looking for you: local search. Here is a list of tools for local search. There are tools to find out where to list your business, monitor local search performance, and improve your ranking ... Read More »
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Articles • Search Engines
How To Select Pay-per-click Keywords
April 15, 2013 • Melissa Mackey
Keywords are the cornerstone of pay-per-click advertising. Success in PPC depends on choosing the right keywords that will trigger your ads. While many factors other than keyword selection impact PPC results, choosing the wrong keywords will surely doom a campaign. This isn’t a post on keyword ... Read More »
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Articles • Search Engines
SEO Friendly URLs for WordPress
April 9, 2013 • Chris Silver Smith
If you’ve been reading about the ongoing benefits of blogging or content marketing, you know that these activities are good for your site’s search engine optimization. There are numerous details to setting up a blog for optimal benefit, not least of which is how to ... Read More »
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Articles • Conversion • Design • Search Engines • Social Media
March 2013: 10 Most Popular Posts
March 29, 2013 • Web Marketing Today
Here are the ten most popular articles we published in March 2013, based on the number of page views. Articles we published earlier in the month are more likely to make the list than later ones. Storytelling in Web Design Storytelling is a powerful form of communication. ... Read More »
