Web Marketing Today
  • ArticlesDesign

    8 Design Trends for 2014

    8 Web Design Trends for 2014
    June 3, 2014 •

    With 2014 one-half complete, it’s time to look at emerging trends in web design. Some trends have been gaining popularity for several years, while others are more recent. If you’re a professional designer or online marketer, keeping up with web design trends can help your ... Read More »

  • ArticlesDesign

    3 Necessary Design Skills for Internet Marketers

    3 Necessary Design Skills for Internet Marketers
    May 30, 2014 •

    Online marketers need to have skills in several disciplines to effectively communicate a marketing message, whether it’s copywriting, search engine optimization, or social media marketing. Design is another important discipline that is sometimes overlooked by marketers. Even if you aren’t producing designs yourself, understanding basic ... Read More »

  • ArticlesDesign

    Adding Video to Emails Improves Response, Most Say

    Adding Video to Emails Improves Response, Most Say
    May 27, 2014 •

    A recent study from Experian, the information service firm, shows dramatic improvements in click rates when marketers add videos to emails. If that finding is different from what you’ve heard about video in emails before, you’re right. Until fairly recently, videos in emails were difficult to ... Read More »

  • ArticlesDesign

    How to Upgrade your Non-profit Donation Forms

    How to Upgrade your Non-profit Donation Forms
    January 30, 2014 •

    Donation forms are unique to non-profit websites. Although similar to ecommerce shopping carts, the user experience on a donation form is unique. Ultimately, non-profits want to make it as easy as possible for people to make a donation. There are many things we want to know ... Read More »

  • ArticlesDesign

    Grids Are Crucial to Good Web Design

    Designing with a Grid
    November 5, 2013 •

    Whether you are using a prebuilt, responsive, CSS-based grid system or simply designing around guides in Photoshop, grids provide structure and clarity to web design. Using a grid framework makes the design process easier and the resulting websites cleaner. Grids are crucial to good web ... Read More »

  • ArticlesDesign

    The Importance of Pen and Paper in Design

    The Importance of Pen and Paper in Design
    October 24, 2013 •

    Designers love their software. From using Gimp to Photoshop, designers spend hours crafting on the computer. Unfortunately, many designers neglect an important design tool: sketching by hand with pen and paper. Drawing by hand can bring clarity to the design process and help designers generate ... Read More »

  • ArticlesDesign

    4 Sources for Free Stock Photography

    4 Sources for Free Stock Photography
    September 27, 2013 •

    Finding high-quality images can be difficult, especially if you are trying to do it on a budget. Here are four sources for free, high-quality stock photographs. Stock.xchng Stock.xchng (SXC) offers a wide variety of high-quality, high-resolution photographs. The SXC library also includes illustrations and clip art. SXC’s standard ... Read More »

  • ArticlesDesignSocial Media

    Creating Social Media Cover Photos

    cover photo thumb
    September 13, 2013 •

    Social media cover photos are a good way to show more of your business’s personality or even further promote it. Facebook, Google+, and LinkedIn allow business owners to display cover photos on their profile pages. Unfortunately, each of them has a different requirement. Here are requirements ... Read More »

  • ArticlesDesign

    Recipe for Creating Infographics

    infographic thumb
    September 4, 2013 •

    Infographics are popular. They offer the ability to transmit information in a more digestible form than blocks of text and they’re particularly good for explaining ideas. They are especially popular on image-driven social media platforms such as Pinterest, Flickr, and Google+. So what makes a good ... Read More »

  • ArticlesConversionDesign

    6 Mobile Design Tips

    designing for mobile thumb
    August 30, 2013 •

    The growth of mobile devices has impacted web design. Smaller screen sizes and touch interfaces just scratch the surface of designing for mobile. If you don’t have a mobile version or app of your site, there has never been a more pressing time to develop ... Read More »

Email Updates

Sign up to receive our email newsletter
And receive a free ebook
50 Great Local Marketing Ideas