Web Marketing Today

    Kathleen Fealy

    Kathleen Fealy

    Kathleen Fealy, president of KF Multimedia & Web, Inc., a N.Y.-based search consultancy, creates holistic web strategies employing user-centric design, search engine optimization, social media and usability. Kathleen blogs at The Website Strategist and speaks at industry events, including SES and IMC-NY, on SEO, usability and social media.


  • ArticlesConversion

    Notable Internet Marketing Articles for October 20, 2014

    Notable Internet Marketing Articles for October 20, 2014
    October 20, 2014 •

    This week’s annotated collection includes topics concentrating on tools and tactics for your website, social media, pay-per-click, and email marketing campaigns. Strategies to improve your bottom line by improving customer experience and perception are also included. Customer Experience – Business and Conversion Strategies “4 Surprising Lessons Learned ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for Sept. 29, 2014

    Notable Internet Marketing Articles for Sept. 29, 2014
    September 29, 2014 •

    This week’s annotated collection includes topics on the following subjects: customer experience and service, social media and engaging content, email templates to close a sale, and tools and advice to help you build your online and offline marketing strategies. Customer Experience “4 Keys To Delivering Extraordinary ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for Sept. 15, 2014

    Notable Internet Marketing Articles for Sept. 15, 2014
    September 15, 2014 •

    This week’s annotated collection includes topics on business strategies, email marketing, social media, advertising and tools to make your marketing easier. Customer Experience – Business and Conversion Strategies “7 Incredible Things You Never Knew About Marketing Your Website” by John Crenshaw, Razorlight Media, September 1, 2014 Practical advice ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for August 31, 2014

    Workplace with digital tablet
    August 31, 2014 •

    This week’s annotated collection includes topics on the subjects of improving your local business’s online customer experience, design, email, social media and tactics for local search, search engine optimization and pay-per-click. Customer Experience; Business and Conversion Strategies “Customer Journey Maps – Whiteboard Friday” by Kerry Bodine, The ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for August 11, 2014

    Notable Internet Marketing Articles for August 11, 2014
    August 11, 2014 •

    This week’s annotated collection includes topics with actionable items for small businesses to increase their sales, conversion rates, and traffic. Customer Experience – Business and Conversion Strategies “How to Find Perfect Experts to Interview on Your Website” by Ann Smarty, Small Business Trends, July 31, 2014 Want to ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for July 29, 2014

    Notable Internet Marketing Articles for July 29, 2014
    July 29, 2014 •

    This week’s annotated collection includes topics on lead generation and gaining reviews, understanding your targeted consumer, and tactics to improve your conversion and traffic results. Customer Experience – Business and Conversion Strategies “Lead Capture: How undermining value impacts conversion” by John Tackett, B2B Lead Roundtable Blog, July ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for July 14, 2014

    Workplace with digital tablet
    July 14, 2014 •

    This week’s installment of “Notable Internet Marketing Articles” includes getting your ecommerce site ready for the holidays, strategies to build relationships with your target consumers, and tactics for increasing search visibility and conversions. Usability and Customer Experience Strategies “4 Months to Better Product Pages” by Administrator, Website ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for June 30, 2014

    Notable Internet Marketing Articles for June 30, 2014
    June 30, 2014 •

    The focus of this annotated collection of articles is customer experience and engagement, including content and search visibility strategies. Topics include a nonprofit’s case study on managing its growing Facebook followers, creating a lead generating blog, and search engine optimization and social media in the ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for June 16, 2014

    Notable Internet Marketing Articles for June 16, 2014
    June 16, 2014 •

    This week’s installment of “Notable Internet Marketing Articles” includes how to create better converting, customer-friendly responsive sites; design tools for the non-designer; marketing your business when you’re just getting started; ways to increase your revenues by retaining customers; and tips for self-publishing a book. Tell us ... Read More »

  • ArticlesConversion

    Notable Internet Marketing Articles for May 30, 2014

    Workplace with digital tablet
    May 30, 2014 •

    This collection of 14 annotated online marketing articles for small businesses focuses on strategies to improve your website’s conversion rates through trust, storytelling, and better customer understanding. It also includes engagement tactics for Google+, LinkedIn, and Twitter, and, lastly, local search marketing, including understanding what ... Read More »

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