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Basic Checklist for How to Rank in Google Places
May 22, 2013 • Chris Silver Smith
How to rank in Google Local Searches, Google Place Search, and Google Maps is mystifying to many small business owners. I’ve tried to cut through the complexity and misinformation with this simple checklist. If you’re wondering how to enable your business... Read More »
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Instagram: 6 Content Tips for Small Businesses
May 21, 2013 • Tina Kelly
Instagram, the popular photo-based social media platform, is not just for celebrities and tweens. It can help small businesses increase their exposure, and generate leads and sales. Adding yet another social media channel to your marketing mix might seem daunting; you... Read More »
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10 Twitter Accounts for Local Search Advice
May 17, 2013 • Kevin Webster
Free advice on ranking your website well for local search can be worth its weight in gold — if you get it from the right sources. Here are 10 Twitter accounts to keep up to date on how local search... Read More »
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10 Twitter Chats for Small Business Marketing
May 16, 2013 • Sig Ueland
Twitter chats are scheduled hashtag discussions that focus on specific topics. A chat can be a good place to ask questions, learn from experts, and develop new strategies for your business. Here is a list of chats to help online businesses... Read More »
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Webinar: Social Media on a Shoestring
May 29, 2013
The way businesses communicate today has changed. Social media has greatly facilitated consumer referrals and recommendations. More than ever, what your customers say about you has definite impact on your company's bottom line. Small businesses that recognize this paradigm shift...... View Webinar »
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Articles • Conversion
10 Essential Marketing Blogs
May 14, 2013 • Sig Ueland
If you’re involved with marketing a business, make sure you learn from the experts. Here a list of essential marketing blogs, featuring digital marketing, content marketing, social media marketing, small business marketing, and entrepreneurship. Some of the blogs focus on inspirational big ideas, while others focus ... 2 Comments • Read More »
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Articles • Search Engines
PPC Ads: Analyzing the Bing Yahoo! Alliance
May 13, 2013 • Melissa Mackey
For the past three years, pay-per-click advertisers on Microsoft’s Bing have enjoyed distribution across both Bing and Yahoo! This is thanks to the Bing Yahoo! Search Alliance, which enables advertisers to use one ad platform for both search engines. While Google is still the king ... Read More »
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Articles • Social Media
Pinterest Tightens Contests, ‘Pin It to Win It’
May 10, 2013 • Tina Kelly
Pinterest has proven to be a valuable channel to promote companies, products, and services. It’s also a good environment to host a contest — prompting deeper engagement with customers or prospects — while also seeding Pinterest with content. Last month, Pinterest updated its contest guidelines, ... 3 Comments • Read More »
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Articles • Conversion
10 Tools for Testing Mobile Websites
May 9, 2013 • Kevin Webster
Having an effective local website includes ensuring mobile devices display your pages correctly. Many local searches are conducted on the go, and your web visitors need an effective presentation on their phones and tablets to understand what your business is all about. Here are 10 tools ... Read More »
